Renting out an apartment: how to write an ad correctly

Renting out an apartment is a very simple process. But when faced with such a task, it turns out that a lot of effort should be made to attract attention and interest potential buyers.

Apartment owners often make mistakes by not indicating important information in the description or by posting low quality photos. This is one of the reasons why your apartment may be overlooked for a long time. Real estate lease advertisements must be filled out as fully and as fully as possible, and high quality photographs must be used.

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If your goal is to rent out an apartment in the shortest possible time, this article will help you in the first and main step: write an advertisement for renting an apartment so that they will come to your apartment tomorrow! We will tell you about the basic rules that will help make your ad relevant and interesting. Submitting an ad for renting an apartment will speed up the search for tenants for your object.

More or less: what price to indicate

The first thing that all tenants pay attention to when looking at a property on the site is the price. After - photo, description and geolocation. To attract a person, do not overestimate the cost of rent - hardly anyone wants to rent a house for exorbitant money. Adequately assess the condition of the house or apartment. It will not be superfluous to look at similar offers on the real estate market and build on this. It is best to indicate that “bargaining is possible” or “discount”. Sometimes you can see that the old price is changed to a more budget option, which in turn will attract more buyers. 

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What should be the description: important points

After you have decided on the price, move on to the most important thing - fill out the description beautifully. The main thing that should be in the text:

• transport interchange: distance from housing to metro, public transport stops, main highways of the city;
• everything you need for a comfortable life: indicate which shops, pharmacies, post offices, banks, schools, etc. are nearby.
• availability of repair: write in what condition you are renting out housing 
• the presence of furniture: for many, this is important, since buying a new refrigerator or TV is still an additional cost
• availability of a boiler and air conditioner
• total area of ​​the apartment
• availability of all documents for the house / apartment

Add information about the nearest infrastructure, the condition of the property, which heating system is connected. Announcements about renting an apartment should be informative for the tenant. A creative announcement about renting an apartment is the key to a quick rental of an apartment. By the way, if you are thinking about buying real estate, we recommend that you contact our professional luxury real estate agency THE Capital.

What is important to note:

• Specify geolocation. It will be easier for people to find you and come for viewing if you attach a map with the correct address.
• Write about possible problems, if any. So you will save your time and human time. A typical problem: a happy family moves in in the summer, and in the fall, the roof in the apartment is leaking or the house is flooded. Before renting out a living space, check the serviceability of communications so that later such unpleasant situations do not arise.

Take quality photos at home 

Our design experts THE Capital found out that the first thing tenants pay attention to is a beautiful picture. Photos brighter act on our subconscious. Based on this, photos should not be small, low quality, glare or distorted. Posting an ad for renting an apartment is not all, you need to work on the quality of the photo of the object. There are tips:

1. Ask a professional photographer for help, he will do it efficiently. (this person will also have a quadcopter, which will significantly affect the aesthetic perception if you rent out a house)
2. The main thing is that unnecessary things do not get into the frame: personal hygiene products in the bathroom, garbage or boxes in the kitchen.

The best format for photos of houses and apartments is 1920x1080 (HD resolution). If you are still confused and do not know how to rent out your house or apartment, contact the experienced and attentive professionals at THE Capital agency. The company has a large customer base, so renting a property will bring you exceptional pleasure. Was the post interesting and helpful? Subscribe to our updates real estate blog and get the latest publications from the real estate agency THE Capital.