How to sell real estate online?

02.02.2022

How to sell real estate online?
How long have you watched ads for the sale and rental of real estate at the entrance or at the front door? New technologies and, in particular, the Internet, make it possible to sell real estate through specialized sites. Now you can put up for sale an apartment or house without going outside. All you need is a computer or smartphone. The procedure has become easier, but apartments are not snapped up like hot cakes. Why? It's not even about the high cost. A buyer who intends to buy real estate definitely has the required amount. By the way, if you are thinking about buying real estate, we recommend contacting best luxury real estate agency THE Capital.   The whole catch is that the owners who need to sell the property are irresponsible in the preparation of the ad. But in vain! However, sometimes the opposite happens: they overdo it with the text and “pour water” without stopping. Accordingly, it is not possible to sell real estate, since the ads are not “catching” enough. This begs the question: how? If the owner of the property decides to sell or rent out his square meters on his own, he first needs to choose which site is better to sell the property on. There are many different resources on the World Wide Web, which are the most visited and relevant today. And here are the top ones:
  • Top Agency.
  • grand realty.
  • THE Capital.
  • THECapital.Lipki.
But instead of looking for the best site to sell real estate on, turn to experienced experts. Cooperating with professionals, you save your time and effort. The specialists of THE Capital will not only advertise your property, but also find a buyer. Sites where you can sell real estate will not represent and protect your interests. But the THE Capital team, consisting of an agent, an expert, an advertising manager, a marketer, an analyst and a lawyer, will accompany you until the deal is closed, helping at every stage. Read more:How to rent out non-residential premises?

The task "Sell real estate": how to write an effective advertisement?

It would seem - what could be easier than selling real estate through the site. Write an ad, a couple of clicks, now sit still and wait for calls from buyers. But the phone is silent, and you start to think: either the price is too high, or the apartment itself is very simple and few people may be interested. There can be many reasons, but let's focus on your ad itself. Often, owners who want to sell real estate make mistakes in ads that repel customers:
  • blurry title;
  • too long or short text;
  • lack of specifics;
  • no accents;
  • useless photos, etc.
Remember, when you decide to sell real estate using an ad on the Internet, you act not only as a seller, but also as a PR person. It must be clearly understood that any advertisement, including an advertisement for the sale of an apartment, has a clear structure. Take the ad seriously and do everything according to the rules that have long been developed by experienced marketers. Read more:Renting out an apartment: how to write an ad correctly?
  1. Write a catchy yet informative headline. Example: "A cozy one-room apartment in the Pechersky district."
  2. In the text of the ad, indicate not only the main characteristics of your property, but also its advantages.
  3. Always include a price.
  4. Be sure to add photos. The more beautiful, the better.
  5. Call to action at the end of the ad. If you are writing a sales ad, an example of an ending would look like this: “Interesting? Call the number" or "Do you want to see everything with your own eyes? Call and arrange a viewing time.
These simple tips will help you sell your property through an ad on the site. However, remember that real estate transactions cannot be attributed to simple transactions. To make everything go safely and comfortably, contact THE Capital experts. Subscribe to our updates real estate blog and get the latest publications from the real estate agency THE Capital.