Your money should not lie under the mattress, but multiply. Beauty salon, boutique, fitness center or hotel – if you have the right amount of savings, you can open your own business from scratch or buy a ready-made one in order to save even more and invest again. It is enough to take the right place in the niche once for the process of earning money to turn into a perpetual motion machine. Many THE Capital experts agree that fashion can change; the success of the hotel business is influenced by things beyond human control. seasonality – love comes and goes, but you always want to eat. That is why a restaurant will never lose its relevance if its concept is correctly formed and a strategically advantageous location is selected. How to do it? That's why we wrote this article, to answer your question.
Opening a restaurant: step-by-step instructions
As with any business, the most important thing when opening a restaurant is to create an offer that your customers can't refuse. Delicious food is not enough to win the heart of a client. If that were enough, many would be content with home-cooked meals prepared by loving mothers, wives or husbands. But sometimes you even want to try your favorite borscht in the establishment. The mission of the restaurant is to create not only culinary masterpieces, but also that special atmosphere, inseparably from which they will be perceived. In the meantime, you are thinking about your own concept, we invite you to familiarize yourself with the remaining stages that separate you from the ceremonial cutting of the red ribbon:
- market research. Evaluate your competitors - what they cook, how they serve and where they are located. Real estate market also need to be taken into account in order to understand what restaurant premises optimal;
- menu. It is based directly on the concept that you have chosen for yourself. You can go the classic route or come up with your own original names for traditional dishes;
- business plan. It is necessary to set realistic goals for yourself and determine the time frame for achieving them;
- budget. Remember that you need to consider not only cost property, but also associated expenses for its redevelopment or repairs, for the purchase of products and decorative elements, as well as for paying staff;
- room. Even the most original idea will not save you from collapse if mistakes were made at this stage.
Which? Now we'll tell you!
☝️ Don’t forget that opening a restaurant business will require additional documents and permits. You need to register your business activity and cash register, obtain permits from the State Service of Ukraine for Emergency Situations (SES) and the Sanitary and Epidemiological Station (SES), a license to sell tobacco products and alcohol (if you plan to include them in the menu). It is also worth remembering taxes – they need to be paid not only when buying real estate, but also when running a business, so you should choose the right form of taxation that matches the type of your activity. Don't be intimidated by the large number of authorities. In reality, everything is not as scary as it might seem. Any business requires solving organizational issues at the initial stages, so that you can then reap the fruits of your labors without extra effort.
Rules for selecting premises for a restaurant
Start a restaurant from scratch or buy an existing business? We have worthy offers for both options and, believe me, you will like each of them, so when choosing a room for a restaurant, you need to rely not only on your inner feelings, but also on the characteristics of the object itself. We highlight 3 points, with the correct analysis of which you will definitely become the owner of a profitable restaurant:
- area. The central areas are popular not only among city dwellers who want to unwind and stroll along the main streets of the city, but also among tourists, so your client base will be large, but not the most stable. In residential areas, the situation is the opposite - you can acquire dozens of regular customers, but it will be more difficult to find new ones due to the fact that few will want to go to the other end of the city for just lunch. Rental and purchase costs the premises also largely depend on the location, so on the outskirts you can afford a slightly larger facility than in the center for the same price;
- location. This time we are talking about a more specific place. The restaurant can be located either in a shopping center or in a separate building. A win-win option would be to open an establishment on the territory of a residential complex business or premium class. Residents of the residential complex will become your regular visitors. But if we are talking about a closed area, you should forget about new guests;
- functionality of the layout. This includes not only the division of space into zones, but also its size. An object that is too large will seem empty even with a significant number of visitors, and a small restaurant will not make the right impression, and simply cannot accommodate everyone. The optimal size is the one that our experts will select for you after a detailed discussion of your idea.
To open a restaurant you can: buy premisesAnd to rent his. Each of these options has its own advantages and disadvantages. So, in the case of an acquisition, you can invest money in the improvement of the property with peace of mind, because no matter the outcome, you will not lose it. If the restaurant business is not to your liking, there is always the option of opening something else instead or simply renting out the premises. The flexible format of the object will allow it to be re-qualified as a bar or coffee shop. Whatever you decide to do with your property, do not forget that first of all you need to register property rights.
As for rent, its main advantage is its lower cost. If for some reason you decide to stop your activities, it will be enough to terminate the contract. The main thing is not to forget to include the appropriate clause in it. Both residential and commercial properties have similar rental rules. No one self-respecting landlord do not agree to provide your property for use without first signing an agreement. Mutual agreements and possible outcomes of cooperation must be clearly defined for the safety of each party.
☝️ A little advice from our experts: if the restaurant itself, according to your idea, should be small, you should pay special attention to such a nuance as food storage. The market offers commercial properties with their own storage rooms and utility rooms, but if necessary, it would not be a bad idea to think about purchasing or renting additional warehouseso that your visitors always receive only fresh and high-quality products.
